Original designs · three directions

A site that turns heads — not a theme with your logo pasted on.

REFRAME builds a full multi-page website for your business: we import your current site when you have one, rewrite the story for clarity, invent original design and layout, format for phones and search, convert images, then hand you three complete working websites. You pick one. Host with us or take the files. Every package is checked on phone and desktop before you review it.

Typical path: brief + assets → three complete designs → pick one → live under your domain.

REFRAME Three original directions. One pick.
Original design — not a theme swap 3 complete websites to choose from Phone + desktop checks before review SpotPro live prices work in preview Host or export — your domain

What people usually pay — and what you don’t have to

We’re not mocking good agencies. We’re offering a productized alternative for businesses that need a professional result without a months-long project and a stack of separate invoices.

Custom site build

Usual path

$3,000–$15,000+ · discovery, wireframes, weeks of revisions

With Reframe

One fixed package · three full directions · host the day you approve

SEO & structure

Usual path

Monthly retainers before content is rewritten or structure is fixed

With Reframe

Titles, headings, sitemap, schema, and readable copy included in the build

Mobile

Usual path

Hundreds extra just to make a desktop site work on a phone

With Reframe

Mobile-first on every track · no “responsive package” upsell

Redesign or new

Usual path

Split scopes · two different price tags for reframe vs start-over

With Reframe

Living URL or blank brief · same path · your domain · host or export

From first form to a live, hosted site

Once your deposit is in and materials land, the pipeline is built to run without waiting on office hours. Previews generate in the background; when you approve a direction, we point hosting and SSL at your domain — you keep ownership, we handle the plumbing.

Under 30 min

Target for a prepared brief → public launch on our stack after you pick a design. Complex multi-page reframes with heavy media still move the same day; the goal is hours, not quarters.

From your current site to a finished package

Every project follows the same path: import what you have, invent the design, and deliver a working multi-page package. If your current site has twelve real pages of useful content, we do not cut it down to a three-page brochure by force.

Import & rewrite

We pull your live pages, photos, embeds, and facts. Copy is rewritten for clarity and search — without inventing licenses, prices, or locations you never had.

Design · format · media

Three original HTML/CSS directions (Modern, Classic, Techy) — not shared skins. Wide header logos (not square-only), light/dark variants in headers, and a full identity pack ZIP you can download.

Checked before you review

Layout is checked on phone and desktop before previews are ready. You get a complete working site, not a half-built draft.

Before → after

Drag the handle to scrub. These afters are real Grok Builder output (full pages, photos, live SpotPro pricing) — not empty theme shells.

Spreadsheet store → premium Modern

Data-grid inventory and blue links become a full marketing site: hero photography, clear CTAs, and live prices.

Dated cart UI → Classic authority

Serif hierarchy, cream/paper field, real photography — trust-first, not a 90s table dump.

Text wall → Techy terminal

Dense, precise UI with live SpotPro pricing and real product media — built for active buyers.

Open gallery

Real builds — three directions for one business

Before/afters show the leap. Below is a current REFRAME build: the same shop, three complete multi-page websites. Open them side by side — that is what you choose from.

More examples & live demos

Three directions — each built from scratch

Every project invents three complete sites of your content from scratch. The labels below are mood and structure — not skins we stamp on every project. Same track can look totally different for two different businesses. You only review complete original designs.

Modern

Clean, open, and calm. Big type, breathing room, photos that lead.

  • Easy to scan on a phone
  • Soft contrast, confident layout
  • Default “we’re current” choice

Fits: most shops, service businesses, anyone who wants simple and sharp

Classic

Warm trust. Feels established — heritage without looking dusty.

  • Editorial, formal, or neighborhood-shop tones
  • Strong hierarchy, quiet confidence
  • Reputation-first brands

Fits: multi-generation shops, high-trust trades, “we’ve been here” stories

Techy

Bold contrast and product energy — online-native, not corporate beige.

  • Dark UI or sharp product chrome
  • Strong CTAs, fewer soft edges
  • Feels like software, not a brochure from 2009

Fits: younger brands, digital-first desks, anyone who wants edge

The mosaics above are different fictional projects in each direction — not the same page recolored three ways.

How REFRAME works

After your deposit, the build can run any time of day. SpotPro members start from the dashboard at a better rate.

Browse free, then put a deposit down

Examples cost nothing. A deposit starts the real work, covers generation cost, and applies to the package total when you continue.

Send the raw material

Live URL if you have one, logo, photos, ZIP of assets, and a plain-English about the business. We import what is already online.

Review logos & priorities

After import, you approve the plan: if no logo is found, pick from several logo ideas. Flag what to fix — looks cheap, broken layout, search, links, images.

Three complete sites, designed for you

Not wireframes and not three skins on one base. Modern, Classic, and Techy — original layout each, your facts rewritten for clarity, media converted, checked on phone and desktop before you see it.

Pick one and go live

Approve a direction, then we publish to a real URL on our hosting (default). Optional export if you want the files elsewhere. How hosting works.

Optional: storefront match

SpotPro / ExtraCoins shops can get marketing + online store designed as one brand — not two different looks.

A few clear choices — not a design committee

Unlimited pickers slow projects down and rarely improve the result. We keep the levers that matter.

You decideHow we handle it
Starting pointExisting site, or blank slate from your brief and media
Visual trackModern · Classic · Techy — or generate all three and choose
Color directionCurated palettes (or “follow my logo”) — no chaos color wheel
TypographyWe set professional pairs per track so every site looks intentional
Page countMatches what your business actually needs — not an artificial three-page cap
DomainKeep and connect the name you already own
DeliveryHosted monthly · or packaged files for you to take elsewhere

SpotPro members land ahead

Open REFRAME from your SpotPro dashboard for member pricing. Company Profile can pre-fill the boring fields. After launch we can connect email signup, alerts, and a storefront that matches the new site.

Member entry

One link from SpotPro — discount recognized, less re-typing.

Shop + brochure, same brand

ExtraCoins storefront themed to the marketing site so customers never feel a jarring handoff.

Growth tools you already use

Newsletter and notification paths where the platform supports them — same business identity.

Straightforward pricing

Full websites or a Brand Kit only — fixed prices, no agency quote stack. Site deposit applies to the site total.

Everyone else · full site
$699

Same deliverable, standard rate

  • $149 deposit starts your website project (applies to the $699 total)
  • Three original designs + up to 5 free structured revisions after you select
  • Hosting from $39/mo
  • 5 free content revisions per year on hosting
  • Client portal for text, photo replace/add, hours — anytime
  • Export package available
  • Welcome to join SpotPro anytime

Start a project

Brand Kit · Grok Imagine / xAI
$99 members · $149 public

Complete logo pack powered by Grok Imagine (xAI) — several directions to pick from, free “show me more” rounds (up to about 25 unique ideas), then a ZIP of real files (wide, square, light/dark, favicons, social image).

  • Pay once · download ZIP of separate PNGs in your account
  • 5 free re-roll rounds included · then $9 each
  • 100% credits toward a full REFRAME site package within 90 days (same account)
  • A real mark that works as a favicon — not just the shop name saved as a picture

Open Brand Kit What’s in the kit

About the deposit
The gallery is free. The deposit is not a “fee on top” — it’s part of the package and covers the cost of generating your three sites. Once generation starts, it isn’t refundable (that’s real compute and time). You’re protected another way: three full directions to choose from, plus a content revision after you pick so the first draft isn’t the last word.
After launch — wallet + edits
Hosted sites include 5 free content revisions a year. Between those, use your account: top up the wallet, then request a change (text, replace/add photos, hours — $9 each from wallet or card). Full redesigns stay a separate project. AI-assisted live edits come later — not day-one magic.

Tell us about the business

Drop a logo, photo pack, or ZIP — you’ll see a preview of every file before you send, so the wrong camera roll doesn’t hit the site. After you submit, sign in (or create an account) and pay the deposit by card — it credits your Reframe wallet toward the package.

Drag files onto the zones or click to browse. We accept common images (including HEIC from Apple), plus ZIP and other archives for bulk assets.

Paste your live URL — we fill name, about, phone, and color direction when we can. You can edit anything before submit.

Tap a swatch — Grok treats this as a family, not one paint bucket for all three designs.

Drop logo here

PNG, JPG, WebP, SVG, HEIC · click to browse

    Name files clearly or add a short label after you drop them (e.g. storefront, team, gold bars). That helps the Builder put each photo in the right place.

    Drop photos here

    iPhone HEIC, JPG, PNG, WebP · multiple files OK · label each below

      ZIP tip: rename files before zipping (hero-storefront.jpg, team-counter.jpg) so the AI understands each asset. Random IMG_4821.jpg names waste a good photo.

      Drop a ZIP or archive

      ZIP, TAR, GZ, 7z · name files inside before packing

        We’ll use this only to build and contact you about the project. No resale lists.